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Ethically Made African Print Products, why to choose them

African Print is a trend in the Global Fashion in the last years. There has been a big increase in demand since Marvel Studios released “Black Panther” in 2018. Which featured a lot of African Prints Clothing such as Dashiki, Kente, Dutch Wax, Ankara, etc.. All these factors have also seen a dramatical increase in it’s a production. Wherein most of the cases, Ethically Made African Print products are not taken into considerations.

Ethically Made African Print Products
Model wearing Afra from Ebony By Bernice

Below we’ve listed some reasons why you should buy ethically made African print clothing. Which are companies that treat their workers well and minimise their environmental impact:

Ethically Made African Print Products is better for the people

Unfortunately, Fast fashion brands in developing countries don’t follow any ethics since there isn’t any requirement to do so. This has kept the cost of their products down. At the cost of low pay and bad working conditions in these countries. By switching to Ethically Made African Print Products you are ensuring that the clothing you choose to spend your money on hasn’t taken advantage of workers or used child labour.

Ethically Made African Print Products is better for the planet

Ethically Made African Print Products are synonym of Wellbeing for the people and the planet. They reduce their environmental impacts as much as they can. From the Transparency of their supply chains to the landfill impact, and the usage of Natural resources. It’s safe to say Ethical fashion is a real solution for the environment. In choosing Ethical Fashion you can say no to supporting the negative environmental impact that the fashion industry is causing, and in-turn reduces your own environmental footprint.

You should do it for yourself

Fast fashion is all about trends because they keep on telling you that. Many Ethically Made African Print Brands like Ebony By Bernice focus on creating timeless pieces of high quality. Curate your own personal style, say goodbye to money-wasting fashion trends and wear clothes that reflect you and long-lasting.

All these are synonyms of quality

Ethically Made African Print Products focus on quality, using materials and finishes that are made to long-last. Which reciprocity is good for the environment. The clothing produced by Ethical Fashion brands is made to last. Their aim is to get you to educate consumers, people become more aware of the real cost of the products. And of the unsafe working conditions and inferior quality associated with the “race to the bottom” phenomenon. In choosing Ethical Brands that provide quality, you reduce your waste as well as the amount of clothing that you buy.

Do you already follow Ethical African Fashion Products? Or are you trying to make the switch? Let us know your tips and advice…

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Who Made My Mask?

I made your mask

We know, it’s Labor Day and we are in the midst of COVID-19 but we still have to ensure that the rights of our workers especially those in Front line are not forsaken. In this “Coronavirus edition” of MAYDAY, we ask “Who made my mask?”.

I made your masks.
Lovis Oduro during our mask production

In this “Coronavirus edition” of #LaborDay, we address two very current problems by asking “Who made my mask?”. With the world on lockdown and thinking about how to address a “phase II” of careful coexistence with the virus, face masks are recommended for the general population.

Two issues, similar to those of fast fashion, arise. The first is about materials and disposal. Millions of single-use, surgical type face masks made of non-woven fabrics are being distributed, used, and thrown away – often as litter on our city’s streets – and this is going to cause a landfill problem.

The second is the ethical side of production: who is making these masks? In what conditions? With the garment business in severe crisis and governments encouraging conversion to meet the demand for masks, many factories are calling back workers. Where sub-minimum-wage pay and poor working conditions were a sad norm before the crisis, one that has caused disasters like Rana Plaza, now this situation is almost a guarantee of potentially fatal infection during coronavirus).

I Made Your Mask

Our New In… SOON

At Ebony By Bernice, we’ve converted half of our production to mask making because of the size of Our production facility. In this way, however, We’re “guaranteeing worker safety, to enable our workers to still earn their minimum wage whilst empowering them with our Ethical Business Model.

Who Made My Mask

Soon Online

In the next days Our Ebony By Bernice Face masks will be available online. 

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Fashion Revolution Week

Fashion Revolution

This year marked the 6th anniversary of the Ranaplaza factory collapsed which killed 1138 people and injured many more on 24th April 2013 making it the 4th largest Industrial Disaster in History. From this day, Fashion Revolution was born to ensure that companies to demonstrate transparency in their supply chain.

During this week, brands and producers demonstrate with the hashtag #imadeyourclothes and to demonstrate transparency in their supply chain.

We couldn’t not participate in this week. Transparency is our core pillar and also we believe that everyone who works and collaborates with us deserves to be seen, and you as Customers also deserve to know them.

Our Fashion Revolution Week in Numbers

We believe that Transparency is a way to bring wider recognition to the many skilled workers and artisans within the fashion supply chain. This, in turn, will help ensure their work is properly valued and justly remunerated in the future.